Why Blackface is Wrong (Annual Installment)

your intentions do not change the meaning of culturally established stereotypes; you alone don’t get to decide to wash history clean and declare post-racial victory. When you put on the costume found in the toolbox of white supremacy, you do the work it takes to keep the narratives of antiblackness alive.

It’s almost Halloween and that means it’s blackface season–that special time of year when white celebrities declare their love for black people by dressing as their favorite racist stereotype.  This year Megyn Kelly declared it open blackface season in a segment on her show that laments when she was a child–probably back when America was great again the first time–blackface costumes were okay.  And besides, what’s the harm?

By afternoon, Kelly had issued an apology citing a difficult political history to blackface that she must have momentarily forgotten in her dream dress as her favorite Supreme.  Blackface season closed.  But with a week left to Halloween and so many dope black people to stereotype, it will be hard for the masses of asses to resist the siren song of sweet, sweet blackface.  Twitter, and thankfully Padma, are here to remind the Megyn Kellys of the world that blackface is deeply offensive and finds its roots in America’s dark early days.

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In Kelly’s not-so-surprise apology, she says that we need to be more sensitive these days and that the wounds around blackface were “too deep”.  Her apology positions blackface as offensive to individuals because of past representations during minstrelsy.  She’s basically saying too soon for Jim Crow jokes with the snowflakes.  Blackface is deeply offensive–it always hurt my soul to show students the hurtful and racist origins of blackface–but feelings aren’t the only important reason to refuse to black it up for Halloween.

Blackface is skin blackening, and it is also a host of small symbolic elements that combined make up the projection of blackness through the white gaze.  Physical features like darkened skin, engorged or red lips, “nappy” hair, big white eyes, hypersexualized bodies, and big hands and feet.  Blackface also includes character traits like lazy, stupid, horny, animalistic, and backward, as well as status markers like class, education (always lack thereof) or citizenship.  Blackface characters are poor or pretending to be wealthy, criminal or threatening, here to steal your chickens, your girl, or your country.  Even today’s celebrity-wanna-look-alike blackface costumes often emphasize the stereotypical aspect of black stars.

In short, blackface isn’t a black person, it is a stereotype of blackness, a symbolic construction, a representation of blackness weaponized by white supremacy and used to perpetuate antiblackness in political, economic and social spheres. These negative portrayals of black people constructed out of white supremacist talking points are rhetorical weapons used to teach audiences what black people are like and what they deserve.  The ubiquity of blackface-based portrayals reinforces the normalcy of antiblackness and anti-black policy. The purpose of blackface is to stoke support for the oppression of blacks.

Early minstrel shows traveled the country reinforcing the idea that blacks were wild and terrible. Black characters were stupid and brutish, criminal and childlike.  These depictions encouraged audiences to support the system of slavery.  In the time before movies and TV, minstrel shows were the most popular form of entertainment in America. Anyone with a penny to pay to see the show would know that enslaving those animal-like black people was what any good, Christian would do to protect our budding country.

Blackface imagery during Jim Crow encouraged white audiences to see blacks as the enemy, ape-y tricksters that had to be kept in line.  White audiences would see blackface all around them, from their darkie toothpaste to their little Sambo children’s books to early movies depicting barely-human blackface characters.  These characters were whistling at white women, stealing from the white man, and making America not-so-great. In a world of racist representations like this, lynching seems like a natural and logical response to protect whiteness.

A hundred years on from Birth of a Nation and negative stereotypes of black people have barely changed. Despite the New Black Renaissance flooding our timelines and televisions with Black magic, negative stereotyping of black people remains remarkably consistent: the Jezebel, the brute, the uppity negro, the magical negro.  Still today negative stereotypes of black people support dominant cultural narratives around what black people deserve.  And still today those stereotypes are cited as fact by racists: the alphabet soup of white women calling 911 on black people,  Colin Kaepernick haters, the thin blue-liners.

With very little substantive and reflective dialogue between black and white people, media portrayals of black people serve to teach white audiences who black people are and what they deserve.  White audiences too often see new versions of the same of old step and fetchit stereotypes with no black people to provide a real-world counter-narrative. A white person’s blackface costume may be the closest some people get to talking to a black person all year and the story that blackface costume will tell is a lie.

C’mon, killjoy, Megan asks, what if you just looooove Diana Ross?! If you didn’t know blackface was racist then I’m going to guess you don’t love black people as much as you claim you do.  Drunk white people dressed in Afro wigs are generally not talking about the recent spike in black women earning Ph.D.’s or the rise in black homeownership. Besides, your intentions do not change the meaning of culturally established stereotypes; you alone don’t get to decide to wash history clean and declare post-racial victory. When you put on the costume found in the toolbox of white supremacy, you are doing the work it takes to keep the narratives of antiblackness alive.

Blackface was born in the stories told by white people to other white people to make sense out of the barbaric economic system they relied on.  Like Hitler’s depiction of Jewish people and Trump’s depiction of Mexican people, Blackface’s stereotypical (mis)characterization is used to justify and encourage the violent and oppressive treatment of black people. Blackface is problematic because is it a cultural tool that encourages people to ACT: vote to support slavery, fight for the south, enforce Jim Crow, lynch, fight desegregation, vote against civil rights, hate Obama, support stop and frisk, support police brutality, gerrymander, call 911, regentrify, disregard BLM.  There are real consequences from the continued use of blackface representations.

So yes, its too soon for Jim Crow jokes, and no you can’t wear blackface now or ever. Ever. There is too much at stake for us to have to have the blackface argument anymore.  We can’t afford you ghouls out here this year trying to scare up votes based on fear. We won’t tolerate your costumeized cultural assassinations. We see under your mask. And hood.

Kap’s Got A ‘Dream’ Contract!

Nike set the internet on fire this week, announcing  Colin Kaepernick will be the face of their 30th-anniversary Just Do It campaign by releasing this beautiful ad:

Within moments of Nike’s announcement, the you-better-stand-for-our-flag-you-disrespectful-shit-do-you-like-my-flag-shorts crowd got all fired up–literally.  The air around the nation was scented with the smell of burning Nike’s as Kaepernick detractors took to social media in protest of Kaepernick’s ascension into Nike’s hall of sports gods. This is not what Nike means by “Believe in something, even if it means sacrificing everything”.  Ya dirty old socks are not a sacrifice—its a mercy killing. Anyways, later for the haters—

 

But flag waving fans aren’t the only one likely to have a match in their hand.  The NFL just signed an 8-year equipment deal with Nike worth millions, while Nike’s renewal of  Kaepernick’s deal was simmering on the back burner. The NFL can’t be happy to be tucked into bed with Kaepernick and Nike. The US military pays more than 10 million dollars to the NFL for so-called paid patriotism, including the national anthem display in games. The NFL really needs that anthem segment to go right and these protests are messing up their money. It’s not just bad blood between Kap and the NFL: a judge recently greenlighted Kapernicks lawsuit charging the league with collusion to go ahead.  Guess collusion isn’t always fake news.

Stock prices fluttered in the initial hours after the announcement, but by the end of the second day prices had recovered and stocks for Nike were near a one year high.  Unlike other recent boycotts including the boycott of the NFL that resulted in huge losses for the league or the Starbucks boycott that brought the coffee giant to heel in a matter of days, burning already purchased Nike apparel isn’t going to affect Nike’s bottom line. [Sidenote: boycotts work best if you DON’T GIVE YOUR MONEY TO THE COMPANY FIRST, DUMMY!] Also, if you Nike protesters had supported the end of police brutality instead of the end of Kap’s contract, maybe you could’ve had your football AND a decent pair of sneakers.

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This isn’t the first round of boycotts at Nike.  Nike’s labor practices overseas have long made the corporation a target of activists, and rightfully so. A nice ad campaign doesn’t erase oppressive labor practices, though it does sell a lot of iPhones and sneakers.  And yet, the mainstreaming of Kaepernick that Nike achieves with this campaign is not insignificant.   Our culture is awash in celebrities and politicians who proudly parade their lack of morals while their fans like, snap and retweet.  Kaepernick has leveraged his celebrity to address issues of injustice and is deeply involved with his charity of choice Know Your Rights.  He is an inspiration without the corporate endorsement. Now Nike’s campaign is likely to reach millions of people, presenting Kapernicks activism as an aspirational call to action punctuated with the most successful ad slogan in athletics: Just Do It. For better and worse, advertising shapes behavior.  Is an endorsement deal a celebration or a commodification, or maybe both? The complexity and hypocrisy of corporate wokeness are not limited to Kaepernick and is worth some deep thinking.

The company made a bold choice, but a safe choice as well. As a global corporation, Nike already serves a majority-minority market.  People in Asia, the global south and Africa buy sneakers–and outnumber Nike-burning NFL fans by a large margin.

In addition to our own swoon-worthy images of Kaepernick, Nike has also recently released ads celebrating women athletes in Mexico and launched a line of sports hijabs.  Nike has seen the future and it is diverse.

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We can’t deny that corporate social consciousness is hella problematic, nor can we deny that it does move the needle on issues that are ignored in the mainstream narrative. As companies move to cater to the growing share of their audience that is people of color, women, and other traditionally marginalized groups, we are likely to see more ads that package up culture and diversity.  We don’t want our deepest convictions sold back to us by people interested in the bottom line.  But Nike’s new content resonates with a world on fire and deep desire to act.  We need to think more about the lack of separation between what we buy and who we are. We need to act to bridge the separation between who we are and who we can be. Hmmm, now wouldn’t Kaepernick be a good spokesperson for that.

Reality in America is definitely crazy enough, but there’s still room to dream a more just world. Our complex media environment provides opportunities to shift existing narratives, particularly around race and gender.  We have to be careful to have our eyes wide open when we watch–both to see what’s new and to be careful not to let the same injustices get repackaged without us noticing.  This country could use a little crazy dreaming these days; just be sure not to go back to sleep.

 

Jemele Hill’s Fearless Twitter Fingers

Sportswriter Jemele Hill was suspended for two weeks from ESPN this afternoon for the cardinal offense of tweeting.  Let the irony of that sink in: suspended for tweeting.  Did she tweet that she was going to start a nuclear war with North Korea? Did she tweet antagonistic messages at the mayor of San Juan Puerto Rico?  Even worse:

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Jemel Hill encouraged people to boycott Dallas Cowboys’ advertisers in response to the team’s owners promise to censure players who choose to kneel for the anthem. It’s not like she was marching around Charlottesville with torches again just a month after a young woman was killed by a terrorist.  She didn’t stockpile weapons and bomb-making materials. Nonetheless, her tweet represented a ‘dangerous’ breach of the ESPN social media policy. A statement from ESPN concluded “all employees were reminded of how individual tweets may reflect negatively on ESPN and that such actions would have consequences. Hence this decision.” She didn’t threaten human life, but NFL money.

This suspension is just the latest case of employment sanctions against a black person for defending their right to peacefully protest during the NFL’s opening ceremony.  No matter how much fans boo, how many beers they throw on protesting players and fans, how many tweets they fire at the ‘snowflakes’standing up to the week after week, the right to peaceful protest remains enshrined in the constitution. Trump inserted himself into the fray and shifted the narrative to be a fight over patriotism–classic authoritarian move.

The NFL is a television rating juggernaut.  Three games on Sunday, Monday night, Thursday night, 32 teams, nevermind replays, and streaming.  There are few stages in the US bigger than the NFL.  America’s greatest show is now overshadowed on that stage from the sidelines by a handful of athletes protesting police brutality. This alone is enough to make white supremacy burn all its jerseys.  For Jemele Hill to argue that it is also people’s right to not watch the big show is nothing less than a knife to the neck of America’s golden goose.

We’re over a year into the NFL protests.  With a volley of a million tweets, an army of think pieces and a raging battle on everybody’s news feed the mainstream narrative of the protests is even muddier than ever.  Black people, however, are clear as day.  Colin Kaepernick is clear, swatting down reports that he was willing to cave on protesting if he secured a contract.

Jemele Hill was clear when she reminded fans that they are valued customers of the NFL who’s boycotting hold power.  She was clear that systemic racism is a problem not just in the streets, but also in the boardrooms of America.  She knew that NFL owner Jerry Jones was more likely to capitulate to a boycott that hit his pockets for punishing protesting players than the protests of his own players.

You should be clear:  the extrajudicial killing of black people in this country continues unabated.  Even worse, the last few year have shored up the courts and public opinion against fixing our unjust justice system.  Racism is arguably the worst it has been since slavery.  Yet, despite the best efforts of the right, Nazis with torches and the racist tweets of the actual President of the United States, the quest for racial justice and equity for black people in America continues.  Don’t let ESPN contribute to silencing black voices with this unfair suspension-sign. Don’t let the lies about Kaepernick go unanswered-share. And of course, as always, stay woke.

How to Stop The NFL Protests

Are you sick of protests interrupting your God-given right to watch men sustain traumatic brain injuries while you consume alcohol? Are you tired of listening to super-rich athletes using their power to ask for dumb shit like justice or equal rights for people of color?  Then I have some tips for you to put an end to these national anthem protests once and for all.

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Demand a separation between politics and football–As an American, you have the right to remain completely ignorant of even the most basic functioning of the government of the country you love so much.  If you wanted to know anything about politics you’d be watching Meet the Press instead of NFL Sunday.  So demand a total separation between politics and sports. Now that might make it hard to build stadiums, or coordinate to make sure that the big business of football gets the support it needs from local and state government to function.  And the NFL would have to stop its lobbying activities.  That’s right, the NFL spends over a million dollars a year lobbying government officials, providing the kind of access that Colin Kaepernick doesn’t have. I’m sure the NFL would be happy to give up their lobbying activities and the power it gives them just so you can keep acting like you live in a world free of politics.

End extrajudicial police killing–I mean the protests aren’t about you, they’re about protesting the police killings of black people and inequality in our country.  Maybe if the government did something about the reasons that people protests instead of complaining about the protestors then there would be nothing to protest about and wa-la nothing standing between you and your much-anticipated hand on your heart moment!  The opposite of “no justice, no peace” is “justice, peace.” Make it happen!

Join the football boycott–If you can’t stand to witness NFL players exercise their right to free speech, if you’re unwilling to support a fair justice system to end protests, if you just want to act like Muhammed Ali and Jackie Robinson don’t prove that politics and sports always go together then just stop watching football.  That’s right, boycott the NFL until free speech is outlawed and athletes muzzled.  You won’t be alone, either.  Months ago Black Lives Matter activists and community leaders called for a boycott. An unknown number of people answered the call to participate in the boycott over the blackballing of Colin Kaepernick. Early reports say attendance is down for both pre and regular season games even before Trump galvanized previously divided players and owners this week.

170924095514-shahid-khan-0924-exlarge-169A final caution: while you’re trying to end the protests using these tips, you might just find yourself advocating for justice and an end to systemic racism.  You might find yourself creating a more peaceful world where we could all relax and enjoy a game instead of worrying about imminent nuclear war. You might just start to realize that fighting with the protestors is going to give you the real win, champ.